Corporate Partners

Competitive Advantage: The Consortium Undergraduate Program depends on the support of valued corporate partners who are seeking an opportunity to engage with this population of talented, diverse undergraduates in order to fill internship opportunities and entry-level career positions.

Review our series of FAQs for details and reach out to Angel McKay, manager, corporate development, with questions at 636-681-5455, or email mckaya@cgsm.org.

What is Competitive Advantage?

Competitive Advantage is a career and graduate-school readiness program targeting college undergraduates from historically underrepresented minority groups—African Americans, Hispanic Americans and Native Americans. With specialized programming segmented for college sophomores, juniors and seniors, we provide tools, training, experiential learning opportunities and networking designed to prepare students to enter careers or to position them for graduate school.

What is the origin of Competitive Advantage?

The Competitive Advantage is a product of The Consortium for Graduate Study in Management, which has worked for more than a half-century to increase diversity in business education and corporate leadership. While The Consortium focuses on the MBA in business school, the undergraduate program is open to students in any academic discipline.

What are the logistics for the first Competitive Advantage workshop?

The two-and-a-half-day workshop will be Sept. 7-9, 2018. Programming begins at noon on Friday and ends at 2 p.m. on Sunday. Find more details on the Competitive Advantage website.

When is the deadline for student applications? When are they notified?

Students must submit their applications by 11:59 p.m. central time August 1, 2018. They will be notified of their acceptance in the program by August 3, 2018.

Can you share a projected breakdown of attendees?

Students will come from our four inaugural universities: Indiana University-Bloomington; the University of Michigan-Ann Arbor; Washington University in St. Louis; and the University of Wisconsin-Madison. About 200 students will attend, including sophomores, juniors and seniors, from any academic major, both men and women. They will all be representatives of historically underrepresented minorities—African Americans, Hispanic Americans and Native Americans.

Will I receive a resume book or contact information for attendees?

Yes! Before the workshop, you’ll receive a resume book, followed by a complete attendee list after the event.

What engagement opportunities are available at the workshop?
  • We project a ratio of 20 students per corporate partner, making opportunities for casual engagement very manageable.
  • Leveraging The Consortium’s early access relationship-based model to engage students, partners can engage the entire class of undergraduate scholars a pre- and post-conference environment.
  • Participate in a number of relationship-based direct student engagement and networking opportunities during our corporate emersion experience.
  • Participate in a cost-effective mini-career fair.
  • Conduct informational and/or employment interviews for internships and/or full-time career opportunities.
Will I be able to schedule interviews with students in advance?

We will provide a block of time in which corporate partners may interview juniors and seniors during the workshop. As a partner, you’ll have student resumes in advance and ample opportunity at networking and engagement events at the workshop to schedule interviews for the interview block.

What partnership opportunities are available for Competitive Advantage?

In order to keep the ratio of students to corporate partners manageable, we have limited sponsorship opportunities for this inaugural undergraduate talent engagement event: 10 corporate underwriting slots are available. Contact Angel (see above) for more information.

Does my sponsorship include access to all workshops and networking events?

It does. Your sponsorship is all-inclusive.

Who is the program administrator?

Janice Wells-White, The Consortium’s vice president for program administration, is the administrator of Competitive Advantage. You can reach her at 636-681-5451 or wellswhitej@cgsm.org.

As a corporate partner, who is our first point of contact for Competitive Advantage?

Angel McKay, The Consortium’s manager for corporate development, 636-681-5455 or mckaya@cgsm.org. You may consult with Angel to help plan your corporate footprint at the Competitive Advantage workshop.

What are some best practices to follow before the Competitive Advantage workshop?
  • Plan ahead and customize your strategy to fit your company’s individual needs. Have conversations with your recruiting team and take time to speak with our corporate development team about planning your footprint at the workshop.
  • Work with The Consortium staff to resumes and send e-blasts detailing your workshop plans and hiring opportunities. Inform students of your attendance and let them know what your footprint looks like.
  • Keep in mind: Different strategies for students at different stages of their college career. Sophomores are beginning to consider their path; juniors are seeking internships; seniors may be seeking internships, may be ready to launch their careers or may be considering graduate school.
  • Place yourself in the student’s shoes, understanding that the workshop may be overwhelming at times—and a new experience for everyone.
Can I contact students before the Competitive Advantage workshop?

Yes. We can send e-blasts to the attendees on your behalf. Contact Jeff Farris, The Consortium’s director of database operations, 636-681-5452 or farrisj@cgsm.org. E-blasts may be submitted as text in a Word document with your company logo attached separately. Alternatively, you may submit HTML code.

What channels are available for exposure by my company through Competitive Advantage?

We can offer exposure through these channels:

  • The Competitive Advantage blog.
  • The Competitive Advantage website.
  • Competitive Advantage workshop signs.
  • Your career fair space; customize it with your pop-up banners and signage.